CampTree
Built the platform, founder still recommends us.
A word-of-mouth referral and campaign platform for summer camps.
Live
platform
Referral
and campaigns
Per-camp
landing pages
Overview
A platform that helps summer camps grow enrollment through referrals: campaign creation, trackable invites, referral rewards, and customisable landing pages per camp account, with email integration. We designed, architected and built the early product alongside the founder.
The challenge
Summer camps grow on word of mouth, but most have no system to capture or reward it. CampTree's founder wanted to turn happy parents into a referral engine, with campaigns, trackable invites and rewards, simple enough for any camp to run.
- Word-of-mouth growth with nothing to track it
- Camps needing to run their own campaigns
- Per-camp branding and landing pages
- Email list management for invites and rewards
Our approach
We worked with the founder to design, architect and build the early version of CampTree, laying the foundation the platform still runs on.
- Referral and word-of-mouth invite system
- Campaign creation and invites per camp account
- Customisable emails and landing pages per camp
- Mailchimp integration for email lists
- Referral rewards tracking
At a glance
- Industry
- Summer camps / Growth marketing
- Client
- Early-stage SaaS product
- Service
- Built from Zero
- Engagement
- Client engagement
- Our role
- Product design, architecture and development
- Live
- camptree.org
Built with
Inside the product
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